Back to All Profiles
Marketing Strategy Manager, Sears Holdings Corporation
After immigrating to the US from India when she was five, Amrita Dutta-Gupta watched her parents create a successful business from scratch. Their example, she says, instilled in her the interest and motivation to enter the world of business. Amrita co-founded an IT consulting company and worked in business development after earning a B.A. in economics and political science.
When she realized her long-term interest was in global marketing, Amrita also knew, from her father’s example, the value of a graduate business degree. “Since I lacked a traditional marketing background,” she says, “I felt an MBA would allow me to learn more about the theory and quantitative aspects of marketing I could translate into a career in an industry I was more passionate about joining.”
She picked Vanderbilt not simply because Amrita did her undergraduate work there, she says, but because of the “strong professors, small class sizes, module system, collaborative environment, study-abroad opportunities and the passion I saw in the students I met.”
At Owen, Amrita was part of seven different student organizations, serving as president of the Global Business Association, Student Government senator, and fundraising director for Project Pyramid, a global antipoverty initiative. She also visited seven new countries as part of study abroad or immersion experiences. On these trips, she says, “the exposure to diverse cultures has allowed me to see how markets, economies, needs, tastes, styles and preferences vary—an invaluable asset in my pursuit of a career in global marketing.”
Amrita currently is a Marketing Strategy Manager at Sears Holdings Corporation outside of Chicago. The wide variety of marketing experience she gained during business school enabled her to enter a new industry which is truly global-retail.
Amrita Dutta-Gupta
Vanderbilt MBA 2011Marketing Strategy Manager, Sears Holdings Corporation
World of Opportunity
Aspiring Marketer Goes GlobalAfter immigrating to the US from India when she was five, Amrita Dutta-Gupta watched her parents create a successful business from scratch. Their example, she says, instilled in her the interest and motivation to enter the world of business. Amrita co-founded an IT consulting company and worked in business development after earning a B.A. in economics and political science.
When she realized her long-term interest was in global marketing, Amrita also knew, from her father’s example, the value of a graduate business degree. “Since I lacked a traditional marketing background,” she says, “I felt an MBA would allow me to learn more about the theory and quantitative aspects of marketing I could translate into a career in an industry I was more passionate about joining.”
She picked Vanderbilt not simply because Amrita did her undergraduate work there, she says, but because of the “strong professors, small class sizes, module system, collaborative environment, study-abroad opportunities and the passion I saw in the students I met.”
At Owen, Amrita was part of seven different student organizations, serving as president of the Global Business Association, Student Government senator, and fundraising director for Project Pyramid, a global antipoverty initiative. She also visited seven new countries as part of study abroad or immersion experiences. On these trips, she says, “the exposure to diverse cultures has allowed me to see how markets, economies, needs, tastes, styles and preferences vary—an invaluable asset in my pursuit of a career in global marketing.”
Amrita currently is a Marketing Strategy Manager at Sears Holdings Corporation outside of Chicago. The wide variety of marketing experience she gained during business school enabled her to enter a new industry which is truly global-retail.
